Foursquare ITP manages outreach for Atlanta’s award-winning regional TDM program, Georgia Commute Options. The organization was looking for a team not just to maintain an already excellent TDM outreach program, but to elevate the program through the delivery of core strategy development.
Foursquare ITP was contracted to transcend conventional TDM outreach by developing tailored approaches that extend end-to-end support for program implementation across diverse audiences. From community partners to workforce development groups, we identified and constructed strategies to engage stakeholders invested in congestion mitigation, air quality improvement, and enhanced job accessibility. We developed implementation for a holistic TDM program, and our efforts contributed to Georgia Commute Options building a robust regional network of TDM support, amplifying awareness and impact.
Solutions and Outcomes
- Manage outreach team.
- Develop B2B and B2C engagement strategies across diverse audiences.
- Create industry-tailored employer strategies.
- Create community partner strategies.
- Develop strategic employer outreach.